Unstoppable. Ambition: Zidd Aage Badhne Ki

A strong determination to make India a financially inclusive nation is the driving force behind all our initiatives. We are determined to provide easy access to financial services to everyone, everywhere.

In this journey, we are joined by our committed retail community, our Digital Pradhans, who form the force multiplier to our initiatives. We are determined to ensure our Digital Pradhans grow and prosper in this digital age and together we contribute to a stronger India.

This determination to create a digitally forward and financially inclusive India forms the cornerstone of our brand DNA.

Awards & Recognitions

Entrepreneur India Awards
Fintech Start-up of the Year - Payments
August 2021
19th Asian HR Leadership Award
Dream Company To Work For
June 2021
India FinTech Awards (IFTA)
Fintech Rising Star
December 2020
PICUP Awards
Best Fintech in Payments
September 2020
DigiDhan Mission FinTech Award
Innovation in Digital Payments Acceptance Infrastructure in Rural India
October 2019
India Finance Inclusive Awards
Fintech Innovation in Financial Inclusion
December 2019
Business Today
Best Fintech in Payments
March 2020
Women Economic Forum
Leader of the Decade
July 2020
Women Economic Forum
Iconic Leaders Creating a Better World for All
July 2020
SKOCH Order of Merit Awards
Financial Inclusion
June 2019
REACH - Mastercard® Acceptance
Fastest Growing Digital in Kirana Segment
April 2020
World Payments Congress & Awards
50 Most Influential Payment Professionals
February 2019
ICAI Awards
CA Innovator Award
January 2019

About PayNearby

Nearby Technologies Pvt. Ltd. is a DIPP Certified Fintech Company registered under The Startup India program of Government of India, set up in April 2016 by a team of professionals with experience in Digital Banking & Payments industry. The team works on deep insights and understanding of payment and transaction technology space.

We operate on a B2B2C model, where we partner with neighbourhood retail stores and enable them with the tools to provide assisted financial and digital commerce services to their local communities. Our innovative solutions are modelled to make transactions seamless, quick and easy and strives to empower our retail partners and their customers. Local communities across 17,600 plus PIN codes access PayNearby Partner stores to avail a range of services including cash withdrawal, cash deposits, money transfer, savings, insurance, travel, Digital Payments, access to government benefits and many more.

We, at Nearby, aspire to empower 50,00,000 stores across Tier I, II and rural towns in India. Using the power of Aadhaar & Mobility, we are motivated to transform the Nearby retail stores into Fintech Marts. The stores will serve as a catalyst to Digitize Cash for the mass market customer and give him access to fintech services which were earlier available only to those who had digital money.

Meet The Team


  • Anand Kumar Bajaj
    Founder, MD & CEO

    With 23+ years of experience in Digital Payments and Mobility, he holds six banking technology patents. Formerly, as President and Chief Innovation Officer at YES Bank, he spearheaded impactful programs. Anand now leads PayNearby, driving strategic growth and empowering retailers to at the last mile to make digital and financial services available to everyone, everywhere.

  • Subhash Kumar

    A technology veteran with 25+ years of experience and extensive knowledge of the payments industry, prepaid cards, remittance, and travel technology distribution. He drives sales, new product design, and technology development at PayNearby. Previously, as the COO of G.I. Technology Pvt. Ltd., he oversaw regulatory relationships, prepaid solutions, and P&L management for 15 years.

  • Yashwant Lodha
    Co-founder & Director

    An engineering graduate from the Manipal Institute of Technology and an MBA from NMIMS. His expertise lies in product & project management and strategic analysis. Previously, as Senior Product Manager at YES Bank, he managed digital payments and mobility products, including UPI, IMPS switch, and the Domestic Remittance platform.

Independent Directors

  • Abhaya Prasad Hota

    An industry veteran in the payments and banking space, he has served as the Founder, MD & CEO of the National Payments Corporation of India (NPCI) and as the Chief General Manager of the Department of Payments & Settlement Systems at RBI. Currently, he is an advisor to SWIFT India Domestic Services Pvt. Ltd. and holds director positions on the boards of leading financial institutions like the Federal Bank Ltd. and Protean eGov Technologies Limited (formerly NSDL e-Governance Infrastructure Limited), amongst others.

  • Mohan Tanksale

    A distinguished name in the banking industry, with over 40+ years of experience having served the three major public sector banks viz. Union Bank of India, Punjab National Bank as Executive Director and Central Bank of India in the capacity of Chairman & Managing Director. He has also represented the banking industry as Chief Executive of Indian Banks Association and has been a board member of the International Banking Federation.


  • BS Nagesh

    Widely recognized as the 'Father of Modern Retail' in India, he is the founder of TRRAIN (Trust for Retailers and Retail Associates in India). He served as the Chairman and former Managing Director of Shoppers Stop, a leading retail chain in India. With his visionary leadership, he has played a pivotal role in transforming the retail industry in the country.

  • Kumar Rajagopalan

    A Chartered Accountant with 30+ years of experience in the retail industry, he is the CEO of the Retailers Association of India (RAI). Previously, he was the ED & CEO of Crossword Book Stores, Country Head (Retail) at IBM, and Head of Operations at Shoppers Stop. He brings a wealth of expertise and leadership to drive the growth and development of the retail sector in India.

  • Sunil Kulkarni

    A seasoned professional with 34+ years of experience in the technology and telecom industry. Earlier, he was the Deputy Managing Director of Oxigen and currently is the CEO (Designate)-SRO and Head, Business Correspondents Federation of India (BCFI).

  • U. S. Paliwal

    An industry stalwart with 36+ years of experience in the financial sector, having served as the Former ED at RBI and Director of Supervision at the Bank of Mauritius. Additionally, he holds the position of Secretary General at the Cash Logistics Association and is the CEO of the Currency Cycle Association.

Let’s together create “India’s Largest Branchless Banking Network”


Make financial services available to everyone, everywhere


Build the largest branchless banking network that helps create a more progressive society through easy access to financial services

Our Score Card

  • 28 %

    Market share in AePS

  • 20 Lakhs

    Transaction daily

  • 50 Lakhs

    App Downloads

  • 11 %

    Market share in DMT

  • 17,600 +

    Pin codes in India

  • 54,000 cr

    GTV processed annually

  • 08

    Union Territories

  • 28


Our Growth Story

Founding team registered the company – Nearby Technologies Pvt Ltd
  • Retail stores onboarded: 2,000
  • Customers serviced: 1 Lac+
  • Launches: Money Transfer Services
  • Retail stores onboarded: 10,000
  • Customers serviced: 2 Lac+
  • GTV INR 1,278 Crore
  • Launches: Recharge Services
  • Retail stores onboarded: 21,500
  • Customers serviced: 3 Lac+
  • Launches: AePS (Aadhaar ATM), Bill Payment, SMS Payment & Bus booking service
  • Retail stores onboarded: 1,24,000
  • Customers serviced: 8 Lac+
  • GTV INR 11,000 Cr
  • Launches: Deployed AePS switch
  • Retail stores onboarded: 3,00,000
  • Customers serviced: 2 Cr+
  • Launches: Flight and Hotel booking, FASTag, Aadhaar & UPI Pay Services
  • Retail stores onboarded: 4,00,000
  • Customers serviced: 3 Cr+
  • Launches: Group Personal Accident Insurance, Cash Collection service
  • Retail stores onboarded: 7,00,000+
  • Customer serviced: 7 Cr+, 10 Lac transactions daily processed
  • Retail stores onboarded: 8,00,000+
  • Customers serviced: 8 Cr+, across 17,000+ pin codes
  • Launches: Micro ATM service
  • Retail stores onboarded: 10,00,000
  • Customer serviced: 10 Cr+
  • GTV INR 92,000
  • Launches: Multiple Banks integrated for AePS & DMT service. 5 Cash collection partners, Virtual Prepaid card
  • Retail stores onboarded: 20,00,000
  • Customers serviced: 10.5+ crs
  • Launches: COVID Insurance, UPI QR, BuyNearby (PAN India), JobsNearby, Khata Management, Mini-Statement, Savings Khata Insurance and 8 Cash Collection Partner.
  • Retail stores onboarded: 25,00,000
  • Customers serviced: 11.5+ Cr
  • Launches: Digi Smart Transfer (DST), PayNearby Rewards, Savings Insurance Khata (PAN India), Device Insurance, Gold Unlocker, and Mini Statement service
  • Retail stores onboarded: 30,00,000
  • Customers serviced: 12.5+ cr
  • Launches: Revamp of corporate website, App available in 10 languages
  • Retail stores onboarded: 33,00,000
  • Customers serviced: 13.5+ cr
  • GTV INR 1,45,000 Cr
  • Launches: OTP based rail booking
  • Retail stores onboarded: 36,00,000
  • Customers serviced: 15+ cr
  • Launches: Saathi app - PayNearby’s Customer facing application, Soft POS with Rupay, Amazon (PAN India), GPA with Edelweiss partner & Customer Shopping Card
  • Retail stores onboarded: 41,00,000
  • Customers serviced: 15.5+ cr
  • Launches: NeoDukaan, Betterplace (Saathi), PayNearby Rewards, Tax2Win, Revamped UI, Home Loan & Car insurance
  • April 2016
  • Sept 2016
  • Mar 2017
  • Sept 2017
  • Mar 2018
  • Sept 2018
  • Dec 2018
  • Sept 2019
  • Dec 2019
  • Mar 2020
  • June 2020
  • Sep 2020
  • Dec 2020
  • Mar 2021
  • June 2021
  • Sept 2021

Our Patents

Our Association

Our Partners

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